We design, write & build professional websites and complex internet applications to market your products and services, get sales leads, interact with customers and support clients. We are Drupal specialists.
Web design is fundamentally different to design in other advertising media because a website is multidimensional and interactive. All over the internet you will see articles showing off "The Best of the Web". With every click you see a website with a beautiful, enticing, full-screen image, where a transparent button leads to pages of well constructed, adaptive content that is rich with videos and cool zooming enlargements and animations. The navigation functions perfectly across devices, switching from a horizontal to a mobile menu at just the right times.
Many clients yearn for sites like these. Unfortunately their potential target market lives in South Africa, and won’t have the bandwidth to see it, or the patience to wait for the first page to load.
A web designer is more architect than artist - function matters! InterCommSA understands how design elements can help or hinder your customers' efforts to learn about your company's products and services.
Content is the foundation of every website. Graphics give impact and memorability, words change opinions and drive sales! Getting your content right is our first priority. Professional copywriters will ensure your wording is not only grammatically correct, but written to attract your niche target market - AND improve your Page Rank on Google.
InterComm Advertising sets up detailed performance metrics and search engine analytics so you understand what is working on your website and what needs improvement.
InterComm South Africa has a disciplined briefing and assessment methodology to assist clients to make the right long-term decisions concerning:
- Branding - how does it look?
- Site Design & Architecture - is it fast and efficient?
- Site Navigation - is the site intuitively structured How does it work on a cell phone?
- Functionality - is it fast and user-friendly?
- Applications - could you save time and money by gathering or distributing customer information online?
- Text and photographic content
- Legal issues: disclaimers, privacy policies and the ECT Act of 2002
- Google Search engine optimisation
Design and content have to work together to provide a satisfying, enjoyable experience for your readers and potential customers. Content might be text, photographs, icons or rich media.
Content is also what Google looks for. The most beautiful Flash animation of a spinning logo might wow your viewers and even your CEO, but to Google it's irrelevant. To get get that top rank on Google, you will need words, captions and tags.
By working with a professional copywriter when creating or upgrading your website, you are assured of wording that is not just grammatically correct, but is written to attract and interest your niche target market. InterComm will research your industry and competitors, edit from brochures or profiles or write new text content. We can take photographs, or source appropriate royalty-free photographs, icons and graphics.
Interactive, Dynamic internet Applications
Do your staff waste time fielding the same enquiries over and over from frustrated customers about how to use your product? You could save manpower and time by offering the information 24 hours a day. Interactive or dynamic websites allow you to network with your prospects, clients or members. They are an ideal way to cut costs on administration for your club, project or customer-service department.
Security is built into the core structure and members will be given authority levels that allow them to view all information on the website. Any person with computer access (and the correct authorisation) can be delegated to add or update content.
There are no ongoing licensing fees, and the system is modular and flexible.
Domain Registration, Hosting & Maintenance
InterComm only offers hosting to our clients, as we are very strict about server security. We can also negotiate appropriate hosting solutions or domain names with your supplier of choice.
For a website to remain a strong corporate brand, it must be regularly updated. InterComm has worked with most clients over many years to ensure that the site remains fresh and exciting. We specialise in dynamic websites where clients can update their own websites
Our inexpensive framework is based on open-source technologies, and gives employees and project team members a single point of access for a project or department. InterComm configures the initial set-up to suit individual project and department requirements, thereafter employees add and update their own data and documents. The interfaces are user-friendly and intuitive.